LEGO | MBA Visual Identity System

LEGO | MBA Visual Identity System

LEGO | MBA Visual Identity System LEGO Master Builder Academy Visual Identity System. Every business program, brand, marketing campaign, product offering needs a VIS. The LEGO Master Builder Academy was a premium product offering for The LEGO Group so it needed a look...
LEGO | Master Builder Academy

LEGO | Master Builder Academy

LEGO | Master Builder Academy As Creative Director at The LEGO Group, Jeremy Brazeal had the unique opportunity to join a 5 person business development team responsible for building out a unique product offering for the company. After many ideas the team settled on a...
LEGO VIP | Visual Identity System

LEGO VIP | Visual Identity System

LEGO VIP | Visual Identity System   When building the visual identity system for The LEGO Group’s CRM program LEGO VIP we had some important goals in mind above simply bringing visual consistency to the marketing materials. We wanted to add a premium feel...
Coca-Cola | HPP

Coca-Cola | HPP

Coca-Cola | HPP Digital Campaign The best projects start with a lot of detective work. Pouring through data, making connections and solving the problem. Building out this strategy and campaign began just that way. Using partner data we were able to isolate our key...